By allowing phone subscriptions in sign language, the company is enabling people of Jordan with disabilities to understand their contract terms through an audio-visual video.
In a step that is the first of its kind in the region, Zain Group has now made mobile phone subscriptions accessible via sign language for customers with hearing and visual impairments. Customers in Jordan will be able to view contracts and understand their terms through an audio-visual video available by scanning a QR Code located in Zain showrooms across the Kingdom.
In the near-future, this service will make it easier for customers to identify all the terms and conditions translated into sign language at any time. Zain has decided to position the introduction and development of disability issues for its customers and within the workplace as a priority task that is part of its Diversification, Equity & Inclusion (DEI) vision.
By creating the ‘We Able’ disability inclusive program to meet the needs of all segments of society and is working with organizations and partners who are experts in this field to further strengthen this new strategy. The company is also committed to adopting harnessing technology tools for persons with disabilities, thereby reducing inequalities as stated in the UN’s 17 Sustainable Development Goals.
They have created a sign language digital library for four countries specific sign language, Kuwait, Jordan, Bahrain, and Iraq. They are further aiming to create more sign languages to cover other Zain operations. This library provides high-quality educational materials offering employee contracts in sign language, while continually training its staff in sign language, thus facilitating their bonding and communication with fellow hearing-impaired colleagues. The library also contains video lessons provided by sign language trainers and experts, and includes a detailed explanation of the vocabulary and basic expressions in sign language.
Will be conducting training of 300 employees Groupwide on sign language. Zain Kuwait has added an accessible evacuation chair for all its offices. Zain Jordan added handrails for all ramps and added a new restroom with an automatic door and hosted an inclusive accessible excel training course.
