This partnership will deliver a new era of business productivity powered by generative AI that would allow customers to bring together context from Salesforce and Google Workspace.
Deepening existing partnership between Salesforce Data Cloud and Google Cloud, the new partnership will connect generative AI experiences across Salesforce Customer 360 and Google Workspace. This partnership will deliver new bidirectional integrations that allow customers to bring together context from Salesforce and Google Workspace, including Google Calendar, Docs, Meet, Gmail, and more, to power generative AI experiences across platforms.
As part of this collaboration, Salesforce and Google have worked together to make their generative AI assistant offerings extensible and each will be the first partners to integrate with the other’s newly available third-party platforms. This will help drive increased productivity by providing the right data and context at the right time, and unlocking generative AI benefits in the flow of work.
With this integration, users will be able to users will be able to generate personalized and contextual Workspace content, including emails in Gmail, content in Google Docs, and more, from Workspace or Salesforce, by seamlessly accessing relevant Salesforce information on prior meetings, customer interactions, and sales outcomes.They will be able to automate processes and eliminate the need for context switching by automatically generating interaction and meeting summaries, scheduling follow-ups and assigning tasks, and more, based on context from Salesforce and Google Workspace.
In addition to Google Workspace integrating with Einstein Copilot, today Google and Salesforce announce the ability for customers to bring their LLMs deployed on Vertex AI, including Google’s PaLM family of models, and use them within the Einstein 1 Platform to build generative AI powered experiences across the Customer 360. This continued momentum around data and AI builds upon partnerships announced earlier this year between Salesforce Data Cloud, Google BigQuery, and Google Vertex AI to help businesses utilize data and AI to deliver more holistic customer data strategy and drive personalized customer experiences.
