EXECUTIVE MOVEMENT NEWS

PROVEN Arabia’s 3 strategic leadership changes for Business vision

PROVEN-Arabia-Team

Hilel Baroud, Mohammed Alhannin and Pavel Makarevich are announced as the CEO, Group CFO and VP – Product Strategy respectively. 

PROVEN Arabia has announced three key executive changes as it continues to pursue its new business vision. Hilel Baroud who takes charge as Chief Executive Officer of PROVEN Consult, brings extensive knowledge and experience in sales and technical capacities, with over two decades of involvement. At PROVEN Consult, he has elevated the quality of intelligent automation delivery, improved business operations, and set new standards for customer satisfaction.

In his capacity as CEO, Hilel will focus on laying the groundwork for a future where cutting-edge intelligent solutions are delivered to assist organizations for intelligent automation and digital transformation. He plans to build PROVEN Consult as strong customer-oriented organization fostering innovation forging strong collaborations.

“The addition of Hilel, Mohammed, and Pavel to the leadership team will be pivotal towards the growth for the entire group. Hilel has a strong sense of leadership, a focus on the client, and business savvy that can advance the organization. Mohammed’s extensive financial management skills will be an asset for PROVEN Arabia in achieving the crucial financial planning and stability required for the ambitious growth we anticipate, and Pavel’s expertise in product design and management will open up exciting possibilities for developing more inventive products and services for future needs.” Said Zaid Al Mashari, CEO of PROVEN Arabia.

A financial specialist, Mohammed Alhanin, has over 18 years of experience in a variety of industries and projects, including restructuring, equity and debt financing, IPOs, rights offerings to the Saudi Stock Exchange, mergers and acquisitions, and feasibility studies. As Group CFO, he will support PROVEN Arabia’s various group entities to help develop group-level strategies and drive profitable growth.

“Our goal is to achieve sustainable organic growth, and we are dedicated to fostering continual progression and leave a lasting impression in the market with superior solutions that meet our customers’ evolving needs, at the same time make notable contributions to the country’s overall progress and success.” Zaid Al Mashari concluded. As a product manager at PROVEN Solution for the past three years, Pavel Makarevich has contributed to the conception and development of numerous products and brands for virtual reality, robotics, chatbots, and document understanding. Pavel’s new position as vice president will see him concentrating on strategy and bringing the company’s strengths in product, design, engineering, marketing, and sales together. Additionally, he will actively participate in the development of novel concepts and the launch of new products and services.  

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