Microsoft introduces new tools and features to protect consumers from sophisticated AI-driven scams.
With the rise of AI-assisted scams, Microsoft has been actively working to combat fraud by evolving large-scale detection models that use AI techniques, such as machine learning, to mitigate fraud attacks. Over the past year, Microsoft has thwarted $4 billion in fraud attempts and approximately 1.6 million bot signup attempts per hour.
AI has lowered the barrier to entry for scammers, enabling even low-skilled attackers to generate sophisticated scams quickly. These scams range from deepfake-driven phishing to AI-generated sham websites mimicking legitimate businesses.
“AI-assisted scams are on the rise; over the past year alone, Microsoft has thwarted $4 billion in fraud attempts.”
Tips for Online Shoppers:
- Don’t let pressure tactics trick you: Avoid falling for “limited-time” deals and countdown timers.
- Only click on verified ads: Cross-check domain names and reviews before purchasing, as many scam sites spread through AI-optimized social media ads.
- Be skeptical of social proof: AI-generated reviews, influencer endorsements, and testimonials can be used to exploit your trust.
Tips for Job Seekers:
- Avoid sharing personal or financial information: Unsolicited messages offering high-paying jobs with minimal qualifications are typically fraudulent.
- Don’t pay for job opportunities: Employment offers that include requests for payment are often scams.
- Use official communication channels: Legitimate employers use official company platforms for hiring communications.
Microsoft’s New Protective Features:
- Typo and domain impersonation protection: Microsoft Edge uses deep learning technology to help users avoid fraudulent websites.
- Digital Fingerprinting: Identifies malicious behaviors and ties them back to specific individuals to prevent unauthorized access.
- Blocking Full Control Requests: Quick Assist now includes warnings and requires users to acknowledge the security implications of sharing their screen.
These measures are part of Microsoft’s ongoing efforts to protect consumers from the evolving threat landscape of AI-assisted scams.
